The Perspective

Don’t Tell Them You’re from Bakersfield

Welcome to Smith & McCain where we create products that make you feel confident and beautiful!

What if I told you that Alycia and I were given the strong advice not to claim we are from Bakersfield? Would you believe me?

Here we are (2014), a year into creating and designing a gorgeous product, being prepped for launch. Our designs were on point, the scent inspiring and now, our story to tell. Who are we? What is our purpose? Well… “We are a woman owned business from Bakersfield, Ca…”  “Stop!” Someone said, “Don’t tell them you’re from Bakersfield. As a matter of fact, lets get you a Beverly Hills PO Box!” What? Really? Alycia and I discussed this advice over the next few days. We wanted to be taken seriously! Not just as a female ran business but two women with an amazing product line.

On the phone one day Alycia says “No! We are going to pioneer the beauty industry out of Bakersfield, Ca!” I agreed completely!  So, we decided to display loud and proud where we were from. That was the best decision we could have ever made, let me tell you!

You see, the beauty of Bakersfield is, we have a monstrosity of small businesses.  “Support local” is a theme that goes extremely far in Kern County. It was because of the support in Bakersfield we blew up as fast as we did! It seemed the entire area was dying to try and share our products. Especially this year, with the pandemic and shut down, we were able to stay afloat because of our community. If it weren’t for Bakersfield I don’t know where we would be as a company today!

We may not still be here as a business if we would have listened to the professional advice given. So I started to think…How many times in our lives can we say that we’ve taken advice we shouldn’t? Have we let someone tell us that because of (fill in the blank) you won’t be successful? Did we listen? Are there dreams that have missed?

When married to my grandpa, my grandma worked at a packing shed in Arvin, Ca. To her surprise, one day, she came home from work and found her husband in bed with her best friend! As a result, she threatened to divorce him.
Shortly there after my grandpa takes my grandma out to a labor camp in Arvin. He told her… “I will guarantee, if you leave me, this is where you will end up.”

Anyone who new my grandma can predict what happened next. She flipped him the bird and said “Watch me!”  My grandma found a job with Farmers Insurance, went on to be the top seller, and eventually opened her own branch. She was a fighter against all odds!

Similarly, my mom was told that women could never be successful in business. Long story short, she opened a temporary staffing agency and has been fortunate enough to employ thousands of individuals for over 20 years! The beauty of my mothers story is that, not only was she prosperous, but she improved the financial lives of so many others!

We will never reach our full potential if we listen to the negative voices and deem them as true. When someone says you can’t do something and you choose to not do it… guess what? They win! No matter what the obstacle or what people might say, follow your dreams! Be proud of how God made you and confident in who you are! Even if it means claiming that you are from Bakersfield California.

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7 Comments. Leave new

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Alycia McCain
July 8, 2020 9:56 pm

This is the perfect recollection of what happened. So happy we had such great examples to pave the way for us ❤️

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Dariyenn Link
July 8, 2020 10:30 pm

I love this Kristin! I love that you both as women and a brand have stayed truly authentic to who you are. Keep up the good work! Love you girls!

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Nancy Venable
July 10, 2020 5:07 pm

You know I’ve always been proud of you! You come from a long line of strong women, confident, & competent, so although it’s no surprise that you’re staying true to the county that raised you, it’s incredibly refreshing. You both are a blessing to all who know you. Wishing you more success & happiness than your hands & your hearts can hold💛

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    Kristin Smith
    Kristin Smith
    July 10, 2020 5:16 pm

    Thank you so much! I have definitely been blessed to have you in my life as well! You and bob mean the world to me! Love you!

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Brooke Jenkins
July 12, 2020 6:06 am

This is amazing! I love this! I love you and your family and yes you’ve always been go getters. This is truly inspiring And eye opening. ❤️🙏❤️🙏❤️❤️

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