On the phone one day Alycia says “No! We are going to pioneer the beauty industry out of Bakersfield, Ca!” I agreed completely!  So, we decided to display loud and proud where we were from. That was the best decision we could have ever made, let me tell you!

You see, the beauty of Bakersfield is, we have a monstrosity of small businesses.  “Support local” is a theme that goes extremely far in Kern County. It was because of the support in Bakersfield we blew up as fast as we did! It seemed the entire area was dying to try and share our products. Especially this year, with the pandemic and shut down, we were able to stay afloat because of our community. If it weren’t for Bakersfield I don’t know where we would be as a company today!

We may not still be here as a business if we would have listened to the professional advice given. So I started to think…How many times in our lives can we say that we’ve taken advice we shouldn’t? Have we let someone tell us that because of (fill in the blank) you won’t be successful? Did we listen? Are there dreams that have missed?

Anyone who new my grandma can predict what happened next. She flipped him the bird and said “Watch me!”  My grandma found a job with Farmers Insurance, went on to be the top seller, and eventually opened her own branch. She was a fighter against all odds!

Similarly, my mom was told that women could never be successful in business. Long story short, she opened a temporary staffing agency and has been fortunate enough to employ thousands of individuals for over 20 years! The beauty of my mothers story is that, not only was she prosperous, but she improved the financial lives of so many others!